After featuring in three spectacular movies this year, Bollywood actor Akshay Kumar is all set to come with yet another film with a strong social message. Padman, which is a story about a man who develops a low cost sanitary pads is already doing the rounds ever since the trailer released.
While some are shocked at the boldness of the subject, some are more than happy that this is finally hitting the theatres. With this film, Akshay is to reach out to a wider audience without looking at the commercial aspects of the movie.
“With Toilet: Ek Prem Katha we had shown it (film) on Doordarshan channel, the government is also doing a good job by taking the film in a pen-drive and showing it in villages so that more people can see the film and understand it.
“We will do something similar for this film (‘Padman’). Our aim is not to earn money through the film but it should reach more people, more places where it is needed. We will also take the help of the government,” Akshay told reporters at the song launch of “Padman”.
Akshay’s wife Twinkle, who is one of the producers of the film, said the team got in touch with various ministries about showing the film in schools in smaller towns and cities, to make more people aware about menstrual hygiene.
“We would want the film to be shown to school girls and principals, so it penetrates where it has to. At least we are hoping a conversation starts where the same girls, who can’t afford a sanitary pad, would say to their parents that we don’t need fairness creams, we need sanitary pads so that we can go to schools.”
The national award winning actor has been doing films like Toilet: Ek Prem Katha and Padman, focusing on social issues, and he said it is a deliberate move to be associated with such kind of cinema.
Akshay is happy that people especially men have today openly started talking about sanitary pads, and hoped that post the release of Padman, things would only get better.
“Three-four days back, I was sitting in a vanity van and while I was coming out, I saw seven-eight guys talking about sanitary pads. I was amazed. I am hopeful people will understand the importance of this subject.
He hoped the movie will help stop superstitions like not touching the pickle or entering the kitchen during one’s period.
Padman is directed by R Balki and it also stars Sonam Kapoor in a pivotal role. It will open in cinema houses on January 26.